About HIGHBORN London
Beauty begins
with feeling
like you.
HIGHBORN began with Tracey Broadway and a simple belief: every woman deserves to feel special. Today, that personal story is at the heart of everything we share with you.
A small idea.
Something to
hold on to.
During one of the hardest chapters of her life, Tracey found something hopeful to focus on.
Diagnosed with breast cancer at 34, Tracey faced chemotherapy and the changes it brought to how she looked and felt. Her longstanding interest in beauty became a source of purpose: an idea she could return to during treatment.
That idea became HIGHBORN. It grew from a wish to bring a little comfort, confidence and normality into everyday life, and a belief that feeling good about yourself matters.
Her experience still shapes the spirit of HIGHBORN: personal, encouraging and full of care for the woman behind the routine.
The beginning of HIGHBORNOur story, on film.
Take a moment to get to know Tracey and the story behind HIGHBORN.
Care that feels personal.
You, as you are.
Beauty is personal. Our hope is that the time you spend on yourself helps you feel comfortable, confident and a little more like you.
A moment to enjoy.
Your daily routine can be a small pleasure. Find the products you enjoy using and make that moment your own.
A little understanding.
Clear advice makes choosing easier. Our journal brings together practical routines, ingredient explainers and thoughtful care for changing skin.
Care reaches
beyond the routine.
Tracey’s experience also gives HIGHBORN’s fundraising a deeply personal meaning. Our fundraising story shares the connection with Against Breast Cancer and the support behind it.
Read our fundraising story“Thank you for being a part of our story, for allowing us to be a part of yours.”TRACEY BROADWAY FOUNDER